This article covers everything you need to know about Facebook Monetization
- How to opt-in to Facebook?
- What tracks are eligible for monetization?
- How does it work?
- Why isn’t Facebook in the distribution business like Spotify, Apple Music, Amazon, etc?
- Can I have two distributors deliver the same music to Facebook for monetization?
- What territories will this be available to?
- What if I find a Facebook page that I believe is replicating a music listening experience?
- What rights are monetized through the Facebook deal?
- Ok, I read all about it. What if I’m still not interested?
- FACEBOOK REPORTING
Everything you need to know about Facebook
How to opt-in to Facebook?
You can opt-in to Facebook monetization any time that you sign-up a new release for distribution through CD Baby. For an older release that is not opted-in yet just go to this section of your account dashboard and follow the prompts.
What tracks are eligible for monetization?
Original songs are eligible to monetize on Facebook & Instagram. Public domain and cover songs are ineligible. This means that cover songs and public domain works will not be delivered to Instagram and will not show up in the Instagram Stories music sticker search due to ineligibility.
If you are opting-in an album that includes original songs, cover songs or public domain works, the original will be monetized and delivered to Facebook/Instagram, but the tracks marked as public domain and covers will not.
How does it work?
If you’ve opted-in for the Facebook Monetization program, and your tracks are eligible, your music is being monetized. In order to collect your publishing earnings from Facebook for songs you wrote, you will need to use CD Baby’s Pro Publishing service or have your publishing handled by an entity Facebook has licensed.
Why isn’t Facebook in the distribution business like Spotify, Apple Music, Amazon, etc?
For CD Baby clients, Facebook users will be able to upload videos that may contain music (or add music into a video using features, e.g., Music in Instagram Stories). Since there’s a sync aspect to the service (music synced to user-uploaded videos), we will treat Facebook like a sync licensing partner (like we do with YouTube Content ID). All you have to do is sign the Sync Addendum terms during the opt-in process.
Can I have two distributors deliver the same music to Facebook for monetization?
No, artists will need to grant one distributor exclusive rights to deliver and collect earnings from Facebook, just like with YouTube Content ID.
What territories will this be available to?
The World! Much like YouTube Content ID, we will monetize all music delivered to Facebook worldwide.
What if I find a Facebook page that I believe is replicating a music listening experience?
Facebook is not looking to enable users to create their own music listening experience on the platform through these licenses. If you find a Facebook profile/page that is uploading videos in a manner that attempts to create a music listening experience, please let us know by submitting a request using our Help Center link with the subject as “Facebook Music Listening Experience.”
What rights are monetized through the Facebook deal?
CD Baby’s Facebook monetization collects sound recording earnings from the platform. In order to collect your publishing earnings from Facebook for songs you wrote, you will need to use CD Baby’s Pro Publishing service or have your publishing handled by an entity Facebook has licensed. Add this to the numerous reasons why CD Baby’s Pro Publishing is a critical piece to collecting all that you are owed.
Ok, I read all about it. What if I’m still not interested?
If you don’t wish to participate in the Facebook Monetization service, you can always opt-out from your account dashboard. You can follow the instructions here.
How are Facebook earnings computed?
CD Baby calculates earnings based on how many times a new video using that artist’s music is created and posted on Facebook. Each such unique post is called a Production event.
Facebook’s more detailed reporting begins once there are at least 100 Production events for any particular track in a particular territory. CD Baby uses the average number 50 to report any uses of that track below the threshold. So, if you see a reported quantity of 50, the actual number of Production events for that track is between 1 and 99 in that territory.
How often will CD Baby payout earnings from Facebook?
CD Baby will pay out earnings roughly quarterly, as we do for CD Baby YouTube Content ID.
How much will I earn from CD Baby for its Facebook monetization program?
Like CD Baby YouTube Content ID, artists will earn 70% of what Facebook pays to CD Baby.